Mitt’s “You Didn’t Build That” Moment
Tuesday, September 18th, 2012This grey day in mid-September marks the effective end of Mitt Romney’s presidential campaign.
A few months back, President Obama made a major gaffe, in which he attempted to explain business leaders benefitted from the help of others and government infrastructure, saying that they didn’t build that. Republicans twisted this to mean that he believed business owners didn’t build their companies due to reliance on the government. At the GOP convention, “You didn’t build that!” became their rallying cry against Obama.
For Democrats, it’s almost a pity that yesterday’s Mother Jones story didn’t come out a few weeks sooner. If it had, they would have been provided a similar rallying cry of “53 percent for Obama!” based on his remarks at a private fundraiser in my hometown of Boca Raton.
Romney’s mistake was twofold: he oversimplified the facts and he stated them very bluntly. The latter might have been fine if someone hadn’t been secretly recording the speech and he was merely among friends. Let’s parse precisely what he said, bit by bit:
There are 47 percent of the people who will vote for the president no matter what.
So far so good, this is almost trivially true.
All right, there are 47 percent who are with him, who are dependent upon government, who believe that they are victims, who believe the government has a responsibility to care for them, who believe that they are entitled to health care, to food, to housing, to you-name-it. That that’s an entitlement. And the government should give it to them. And they will vote for this president no matter what.
Where to begin here? For starters, this isn’t as absurd as it sounds. According to the Census Bureau, 49 percent of Americans live in a household that receives a government entitlement, such as Medicare/Medicaid, food stamps, disability, Social Security, or housing assistance. So Romney’s number is actually a bit low here.
However, he surely oversimplifies matters. Just because someone receives a government entitlement doesn’t mean they are a lost cause for the GOP ticket. There are some people who may lean right, despite say, being on disability for some legitimate physical ailment. There may be some elderly Americans who love their Social Security and Medicare, but believe that free markets are better for the nation than more government control and could also side with Romney.
Similarly, there are wealthy people who believe that it’s the government’s job to take care of the poor. As a result, they side with Democrats. See: Upper West Side.
But his point is also very, very poorly stated. While some that 47/49 percent may very well believe “they are victims,” not all of them do. And by saying it in the way he does, Romney sounds like a jerk – which is an important point that I’ll come back to.
Romney goes on:
And I mean the president starts off with 48, 49, he starts off with a huge number. These are people who pay no income tax. Forty-seven percent of Americans pay no income tax. So our message of low taxes doesn’t connect. So he’ll be out there talking about tax cuts for the rich.
As before, Romney is mostly right here. Indeed, 47 percent of Americans pay no income tax. That is a fact. And considering that Romney and Obama both want to keep their tax rates nonexistent, they probably won’t be swayed by Romney on taxes if they’re only concerned about themselves.
But he’s oversimplifying here – that isn’t necessarily the case. Some of those people might buy into the Republican logic that lower taxes on wealthier individuals will help to create more jobs. Not all, but some. At the very least, some might hunger for an alternative to Obama, who hasn’t exactly built a robust recovery.
And like before, this is all very badly stated. Some of these people who pay no income tax are working very hard, but are in low wage jobs. Others might have worked hard throughout their lives, but now receive Social Security and benefit from credits for elderly Americans.
Now let me veer off into a quick tangent here. Some people criticize Mitt Romney for calling out people who don’t pay their fair share of taxes, noting that he only paid a 14 percent effective tax rate in 2010 (the only full return he has provided). For starters, 80 percent of Americans pay an effective rate below 15 percent, so this isn’t quite as bad as it looks. Still, Romney made $21.6 million that year. Shouldn’t he pay more than 14 percent? Maybe, but bear in mind that he did pay $3 million in taxes in 2010, which is quite a lot by any standard. He also gave about $3 million to charities. Maybe he should pay more, but I have a tough time chastising a guy who gave a combined $6 million in a year to benefit the “greater good.”
Okay, back to his recent flub. So we’ve parsed the speech, and none of it was wildly incorrect. His two sins were oversimplifying and not sugar coating his rhetoric. The first problem is fairly common with political rhetoric, particularly when a candidate isn’t giving a formal speech. Both parties do it. It’s annoying, but it happens. While it’s fine to call him out on it, it’s also a little disingenuous since it’s so terribly common.
However, the latter issue here he can be partially blamed for. True, he thought he was among friends and did not realize his remarks would soon be talked about throughout the world. So he didn’t feel the need to soften them into politically correct phrases. With that said, it’s 2012. Most smartphones are video cameras or have recording apps. And as the Duchess of Cambridge found out recently, when you’re a public figure, even your most private moments might be secretly intruded on. So Romney should have been more prudent. Either he needed to be perfectly accurate or have spoken more carefully.
I think the relevance of this episode is not any revelation that Romney thinks 47 percent of Americans are losers as some may claim, however. Instead, it highlighted two grave problems.
First, Romney’s biggest flaw as a candidate is his seeming lack of likability/humanity. People just can’t relate to him. At the RNC, he should have made some inroads here. On the final night, the GOP featured some truly moving speakers that explained Romney’s benevolence and character. His speech was also easily the best he’d ever given and seemed very heartfelt. Unfortunately, both were overshadowed by Clint Eastwood talking to an empty chair. And this latest gaffe only moves Romney further away from the sort of empathetic leader that many voters hunger for – something that Obama portrays fairly well (though not as well as, say, Bill Clinton or Ronald Reagan, who were true masters). As I mentioned earlier, Romney sounds like a giant jerk. And that’s precisely what he needs to avoid doing to win.
Second, it shows with utter clarity that he speaks according to his audience. Here, he thought he was talking to a bunch of wealthy Republican donors off-the-record, so he fed them the sort of rhetoric that they wanted to hear. This is a problem I have long had with Romney – I don’t really know what he believes. I suspect I’m not alone in my discomfort here. He’s flip-flopped so much, changed stances so many times that it’s pretty tough to imagine what a Romney presidency would actually look like. After this week, however, that doesn’t appear to be something we’ll have to worry about.
